> ## Documentation Index
> Fetch the complete documentation index at: https://docs.onsetdigital.co.uk/llms.txt
> Use this file to discover all available pages before exploring further.

# Who OnSet Digital is for

> Automated Instagram appointment setting for coaches, agencies, and sales teams — not film or TV.

# Who OnSet Digital is for

OnSet Digital is for businesses that get leads in **Instagram DMs** and need **appointments booked** — discovery calls, strategy calls, sales calls.

## Perfect fit

* **Coaches & consultants** booking calls from Instagram
* **Agencies** that offer appointment setting for client Instagram accounts
* **Online brands & course sellers** turning DMs into booked calls
* **Appointment-setter teams** sharing one Instagram inbox with clear lead ownership

## What “setting” means here

**Appointment setting** = qualifying a lead in Instagram and getting them to book a call on the calendar.

It does **not** mean film sets, TV sets, or production work.

## What we sell

**Automated appointment-setting services** on Instagram:

1. Someone DMs the brand
2. OnSet Digital (or a human setter) qualifies and nurtures
3. Ready leads get the booking link
4. Hot or complex chats go to a human appointment setter

## What we are not

* Not film, TV, or media production
* Not cold spam tools
* Not a website chat widget
* Not Instagram password hacks — we connect through **Meta** on Business/Professional accounts

## Two seats in every workspace

| Seat       | Who                  | Job                                                                                      |
| ---------- | -------------------- | ---------------------------------------------------------------------------------------- |
| **Owner**  | Brand / client admin | Connect Instagram, write the sales playbook, turn automation on, invite setters, billing |
| **Setter** | Appointment setters  | Work **assigned** leads — reply, qualify, book the call                                  |